Brand Executive - British American Tobacco

British American Tobacco

Do you want to join one of the leading vaping and tobacco companies within BeLux and be part of a new, innovative and fast-growing area of ‘Next Generation Products’? Do you want to be part of a great working culture and a Top Employer? If you want to challenge yourself and work in an international and dynamic environment, then read on….

Alongside our traditional tobacco business, we are developing products that offer consumers potentially less risky alternatives to regular cigarettes. Our Next Generation Products are already leading the way in the industry of vapor and tobacco heating devices. We continue to develop a solid portfolio of consumer solutions which already include well known global brands like Vype, Glo and Voke. Our combustibles portfolio includes our world-famous Global Drive Brands – Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans. Join us in our journey to transform tobacco!

We are currently looking for a Brand Marketing Executive to join our team. As a Brand Marketing Executive you will:

·         Recommend, develop and drive initiatives to develop and improve brands performance

·         Monitor performance of brands, analyze results and process internal reporting

·         Ensure that Brand development plans are in line with strategic imperatives defined by France market

·         Initiate and follow up the briefing process of product initiatives and projects in coordination with the Product Development team

·         Monitor brand budget and anticipate any deviation to drive corrective actions on time

·         Closely work with other functional departments and develop effective working relationships with rest of France Marketing teams.

Your profile:

You graduated a Business School or a University or have a Master in Marketing, you have relevant experience in brand marketing in FMCG. You are fluent in English and French and have advanced excel, word and Power Point skills. You have strong analytical skills and are at ease with figures. You are proactive, responsiblem solution-oriented and able to work with cross-functional teams.